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Online music service Spotify is halving the amount of free music that users can listen to.
Users of its free service will be limited to 10 hours per month, half the time currently offered and will only be able to listen to tracks five times, from May.
New users will get six months of free content before the changes kick in.
The news has angered fans who accuse the firm of seeking to change its model from free to paid.
This is something denied by Spotify.
Ken Parks, Spotify’s chief content officer told the BBC: “Our chief priority is to keep the free service, which is what has made Spotify so popular.
“We’re a company whose ambition is to offer all the world’s music to everyone which means growing the business and our user base to many times its current size.”
“Everything we do is designed to ensure our users continue to have access to an amazing free experience,” he added.
Last month, the online music service announced that it had one million paying subscribers across Europe.
But the majority of its 6.67m listeners use the free service, which is subsidised by adverts.
So longAnnouncing the new plans in its blog the firm said that the changes – which begin on May 1 – would mainly affect heavier users.
Continue reading the main story
“Start QuoteSpotify and the record labels are locked in a marriage that neither seems to be enjoying”
Rory Cellan-Jones Technology correspondent
Read Rory’s thoughts in full
“Most of you use Spotify to discover music – on average over 50 new tracks per month, even after a year,” it said.
“For anyone who thinks they might reach these limits, we hope you’ll consider checking out our Unlimited and Premium services.”
Experts have said that Spotify’s long-term profitability depends on users switching to the premium services that remove adverts and allow listeners to use smartphones.
“The economics of ad-supported music services just don’t add up and Spotify can’t survive long-term while it haemorrhages money from its free service,” said Mark Mulligan, an analyst with Forrester Research.
One of the big issues for services such as Spotify is the fees demanded by the music industry – which work out at around 1p per play, according to Mr Mulligan.
“The record labels don’t like having a permanent free service around, it is like sleeping with the enemy.
“But too many people expect music to be free now and if there are no legitimate free services it will drive them back to the illegal sector,” he warned.
The first response on Spotify’s blog read: “So long Spotify. It was nice knowing you. Guess I’ll go back to pirating music again then.”
Source: http://www.bbc.co.uk/news/technology-13078302
Looks like Spotify will loose many users over this, and many of them threatening to go back to pirating! There are plenty of comments on the Spotify blog along the lines of this: “Well, that’s it. Too bad that a service who got all their users on being free now tries to force their users to pay.”
However, it seems there may be ulterior forces at work. According to an article in the Independent, pressure from record labels has forced the streaming music service to make the move. Looks like Spotify has ditched the loyal users who have been with them from the start to be able to launch in the USA. Maybe it will back fire on them?
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Samsung has become the latest challenger to enter the tablet computer battle, unveiling its Galaxy Tab at the IFA conference in Berlin.
The device will run on Google’s Android operating system, with a capacity of 16 or 32Gb, expandable by 32Gb more.
It weighs 380g (14oz), and has an 18cm (7in) screen – smaller and lighter than its principal rival the iPad.
Vodafone has announced that it will distribute the device in European markets including the UK in October.
The tablet can connect via 3G networks, as well as wi-fi and Bluetooth.
It will employ Samsung’s “Reader’s Hub” for e-books and the “Media Hub” for music and videos. It supports Flash video and will be able to stream content to a TV.
Samsung called it “the first of the company’s tablet devices”, suggesting further models will be forthcoming.
“Samsung recognises the tremendous growth potential in this newly-created market and we believe that the Samsung Galaxy Tab brings a unique and open proposition to market,” said Samsung’s head of mobile communications JK Shin.
“There is a new and emerging consumer demand that Samsung can satisfy since mobile is in our DNA.”
Vodafone’s Patrick Chomet said that the firm is “pleased to be introducing” the Galaxy Tab.
“Adding tablets as part of our device range is a natural next step that gives customers an alternative way to enjoy great content and internet services,” he said.
Technology analysts CCS Insight said that Samsung had joined the tablet melee with an “attractive device and strong service offer”, calling the 7-inch size an “appealing form factor”.
However they note that in a market with an increasing number of tablet competitors, pricing will become the crucial issue.
Source: BBC News Online
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